Websites using Kwanko

Okay, let s break down Kwanko, covering its overview, revenue (estimated), alternatives, pricing, and customer care details.

Kwanko Overview

Kwanko is a global performance marketing company specializing in affiliate marketing and lead generation. They connect advertisers with a network of publishers (affiliates) to drive online sales and generate leads. Their platform offers various tools and technologies to manage and optimize affiliate campaigns.

Here s a more detailed look:

• Focus: Performance-based marketing, where advertisers pay only for actual results (e.g., sales, leads, clicks).
• Services:
  • Affiliate Marketing: Provides a platform for advertisers to connect with publishers (websites, bloggers, influencers, etc.) who promote their products or services in exchange for a commission.
  • Lead Generation: Helps advertisers collect qualified leads through various online channels.
  • Program Management: Offers support and management for affiliate programs.
  • Technology Platform: Provides tracking, reporting, and campaign management tools.
  • International Reach: Operates in multiple countries across Europe, Latin America, and North America.
• Target Audience: Advertisers of all sizes, from small businesses to large enterprises, looking to acquire new customers through performance marketing.
• Network of Publishers: Works with a vast network of publishers in various niches.

Revenue (Estimated)

It s challenging to find exact revenue figures for private companies like Kwanko. However, based on industry reports, size of operations, and their international presence, Kwanko s estimated annual revenue is likely in the range of $20 million to $50 million USD. It s essential to note that this is an approximation and the real figure could be higher or lower.

Alternatives

There are many alternatives to Kwanko in the performance marketing space. Here are some notable ones:

• Large Affiliate Networks:
  • CJ Affiliate (formerly Commission Junction): One of the largest and most established affiliate networks.
  • Rakuten Advertising (formerly Rakuten Marketing): Another major global player with a wide range of publishers and advertisers.
  • ShareASale: Popular affiliate network, especially for smaller to mid-sized businesses.
  • Awin (formerly Affiliate Window): A leading affiliate network in Europe and other markets.
• Specialized Affiliate Networks:
  • Impact: Focuses on partnerships, including affiliate marketing.
  • Partnerize: Known for its sophisticated partnership management platform.
  • Webgains: Another European-focused affiliate network.
• In-house Affiliate Program Management Platforms:
  • Some large companies choose to build and manage their own affiliate programs using proprietary platforms.

Choosing an Alternative:

The best alternative for you will depend on your specific needs, budget, and goals. Consider these factors:

• Network Size & Reach: How many publishers do they have in your niche and target market?
• Technology and Tools: Does the platform offer the features and functionality you need?
• Pricing and Commission Structures: How do they charge, and what commissions are you expected to pay?
• Support and Service: What level of customer support is provided?
• Reporting and Analytics: Are their reporting tools robust enough for your needs?

Pricing

Kwanko s pricing structure is generally performance-based, meaning that they charge based on results achieved. However, details can vary depending on specific contracts and arrangements:

• Commission on Sales: Typically, they take a commission percentage of each sale generated through their affiliate network. This is the most common pricing model in affiliate marketing.
• Cost Per Lead (CPL): For lead generation campaigns, you d pay a fixed fee for each qualified lead generated.
• Platform Fees: Some networks charge a platform fee, either a one-time setup fee or recurring monthly/annual fee.
• Minimum Spend: Some networks, especially the larger ones, may require a minimum monthly or quarterly spend.

Important Note: Kwanko pricing isn t usually public, and you ll need to get in touch with their sales team for a custom quote based on your business needs and requirements.

Customer Care Details

While it s challenging to give an exact rundown of their customer care channels, based on industry standards and their presence, here s an overview of what you can generally expect:

• Dedicated Account Managers: Advertisers usually get a dedicated account manager assigned to them to assist with their campaigns and program management.
• Online Support Portal/Knowledge Base: Many companies have a central support portal containing FAQs, guides, and troubleshooting articles.
• Email Support: You ll likely be able to contact their support team by email.
• Phone Support: Some companies also offer phone support, especially for larger accounts.
• Training and Onboarding: Usually, Kwanko and other affiliate networks provide training and resources to help new advertisers set up their programs.
• Live Chat Support: Some platforms offer real-time live chat for immediate assistance.

How to Contact Kwanko:

• Website: Visit their official website (www.kwanko.com) to find their contact details (usually under a Contact Us or similar section).
• Contact Forms: They likely have contact forms on their site for sales inquiries and support.
• LinkedIn: You can often find their company profile and reach out to staff on LinkedIn.

In Summary

Kwanko is a notable player in the performance marketing industry, focusing on affiliate marketing and lead generation. They offer a technology platform, a network of publishers, and account management to assist advertisers with their campaigns. However, they are just one of many options available. It s always recommended to thoroughly research and compare different platforms based on your unique requirements before selecting a performance marketing provider.

Remember to directly contact Kwanko or alternative vendors for specific pricing, details on the platform, and the scope of their customer support offerings.