Websites using Notified

Okay, let s break down Notified, covering its overview, revenue (though specifics are often difficult to find for private companies), alternatives, pricing, and customer care.

What is Notified? (Overview)

Notified is a communications and public relations (PR) software platform designed to help organizations manage and measure their communications efforts. It provides a suite of tools for:

• PR Distribution: Distributing press releases, news, and multimedia content to media outlets and online channels.
• Media Monitoring: Tracking mentions of your brand, competitors, and industry trends across news, social media, blogs, and other online sources.
• Media Intelligence: Analyzing media coverage to understand sentiment, identify key influencers, and measure the impact of your PR campaigns.
• Events and Webinars: Hosting virtual events, webinars, and other online experiences. This is a significant part of their offering since the acquisition of Intrado Digital Media.
• Investor Relations: Tools to help publicly traded companies manage communications with investors.

In essence, Notified aims to streamline the entire communications lifecycle, from creating content to distributing it, monitoring its impact, and analyzing the results.

Revenue:

• Notified is owned by West Technology Group, LLC (formerly Intrado), which is a private company. Therefore, specific revenue figures for Notified are not publicly available.
• West Technology Group does publish information on its revenues but the revenue is not separated by product.

Alternatives to Notified:

The communications and PR software space is competitive. Here are some notable alternatives, categorized by focus:

• PR Distribution & Media Monitoring Focused:

  • Cision: A major competitor, offering similar features for press release distribution, media monitoring, and analytics. Often considered a more robust (and expensive) option.
  • Meltwater: Strong media monitoring and social listening capabilities, plus PR distribution.
  • PR Newswire (Cision): Primarily focused on press release distribution.
  • GlobeNewswire (Intrado/Notified): Also primarily press release distribution. (Note the connection to Notified s parent company.)
  • Business Wire (Berkshire Hathaway): Another major press release distribution service.
  • Agility PR Solutions: Offers media database, monitoring, and distribution tools.

• Social Media Management & Monitoring Focused (often overlap with PR):

  • Sprout Social: Strong for social media scheduling, engagement, and analytics, with some media monitoring features.
  • Hootsuite: Similar to Sprout Social, focusing on social media management and monitoring.
  • Brandwatch: Powerful social listening and analytics platform.

• All-in-One Marketing Platforms (with PR/Communications features):

  • HubSpot: Offers marketing automation, CRM, and some PR tools (like media contact management).
  • Marketo (Adobe): A marketing automation platform that can be integrated with PR tools.

• Virtual Events & Webinar Platforms:

  • Zoom Events/Webinar: A widely used platform for virtual events and webinars.
  • Webex Events (formerly Socio): Comprehensive platform for managing in-person, virtual, and hybrid events.
  • ON24: Specializes in webinar and digital experience platforms for marketing and sales.

Choosing an alternative depends on your specific needs and budget. Consider:

• Core Focus: Are you primarily focused on press release distribution, media monitoring, social media management, or virtual events?
• Budget: Pricing varies significantly.
• Integration: Does the platform integrate with your existing marketing and CRM tools?
• Scalability: Can the platform grow with your organization?
• Ease of Use: Is the platform user-friendly for your team?

Pricing:

• Notified s pricing is not publicly available. They typically offer customized pricing plans based on the features you need, the size of your organization, and the volume of usage.
• You will need to contact Notified directly for a quote.
• Expect pricing to be in line with other enterprise-level PR and communications platforms, which can range from several hundred to thousands of dollars per month.

Customer Care:

• As a large enterprise software provider, Notified offers customer support through various channels:
  • Dedicated Account Managers: For larger clients, they typically assign dedicated account managers to provide personalized support and guidance.
  • Online Knowledge Base/Help Center: A library of articles, FAQs, and tutorials to help users troubleshoot issues and learn how to use the platform.
  • Email Support: Users can submit support requests via email.
  • Phone Support: Phone support is usually available, especially for urgent issues.
  • Training and Onboarding: Notified typically provides training and onboarding resources to help new users get started.

Key Considerations Regarding Customer Care:

• Response Times: Response times can vary depending on the complexity of the issue and the support plan you have.
• Quality of Support: The quality of support can also vary. Read reviews and ask for references to get a sense of other customers experiences.
• Service Level Agreements (SLAs): Enterprise clients often have SLAs that guarantee certain levels of support and uptime.

In summary, Notified is a comprehensive communications platform that offers a range of tools for PR, media monitoring, and virtual events. While pricing is not transparent, it s important to compare its features and support with those of its alternatives to find the best fit for your organization s needs.