Websites using Hyperise

Okay, let s break down Hyperise, covering its overview, revenue (where available), alternatives, pricing, and customer care details.

What is Hyperise?

Hyperise is a personalization platform designed to help businesses create more engaging and relevant experiences for their website visitors and customers. It focuses primarily on these areas:

• Website Personalization: Changing website content, images, and messaging based on visitor attributes (location, industry, company size, behavior, etc.).
• Email Personalization: Dynamically personalizing email images and content based on recipient data.
• LinkedIn Personalization: Automating personalized connection requests and messages on LinkedIn.
• Personalized Video: Creating personalized video experiences for sales and marketing.

Key Features & Functionality:

• Data Enrichment: Integrates with data providers to enrich visitor profiles (e.g., Clearbit, FullContact, Hunter). This allows you to identify key information about unknown website visitors.
• Dynamic Text Replacement: Swap out headlines, body copy, and other text elements based on visitor attributes.
• Image Personalization: Dynamically change images on your website or in emails to make them more relevant. This is a signature Hyperise feature.
• Behavioral Targeting: Trigger personalization based on visitor actions (e.g., pages visited, time on site, clicks).
• A/B Testing: Test different personalization strategies to optimize performance.
• Integration: Connects with popular marketing automation platforms, CRMs, and other tools (e.g., HubSpot, Salesforce, Mailchimp, Zapier).
• Reporting & Analytics: Track the performance of your personalization efforts.

Revenue (and Company Information)

• Private Company: Hyperise is a privately held company. Public revenue figures are not available. Estimates of revenue are difficult to find and often unreliable.
• Founded: I don t have the exact date of foundation, but it has been around for several years.
• Headquarters: The company appears to be based in the UK.

Alternatives to Hyperise

Here s a breakdown of Hyperise alternatives, categorized by their strengths:

• Website Personalization Focused:
  • Optimizely: A robust platform for A/B testing and website personalization. More enterprise-focused and generally more expensive.
  • Dynamic Yield (by McDonald s): AI-powered personalization for e-commerce and other industries. Another enterprise-level option.
  • Adobe Target: Part of the Adobe Experience Cloud, offering advanced personalization and testing capabilities.
  • Personyze: Focuses on personalization through behavior tracking and customer profiling.
  • Convert Experiences: Strong A/B testing and personalization features, often considered more user-friendly than some enterprise options.
  • Google Optimize (sunsetted): Used to be a free option, but Google Optimize has sunsetted.
• Email Personalization Focused:
  • Mailchimp: Offers personalization features within its email marketing platform (e.g., merge tags, conditional content).
  • Klaviyo: E-commerce focused email marketing and automation with strong personalization capabilities.
  • HubSpot: Marketing automation platform with robust personalization features across email, website, and other channels.
  • Iterable: A growth marketing platform that helps brands create individualized customer experiences across channels.
  • ActiveCampaign: Marketing automation with strong email personalization capabilities.
• More General Marketing Automation:
  • HubSpot: As mentioned above.
  • Marketo (Adobe Marketo Engage): A comprehensive marketing automation platform for larger businesses.
  • Pardot (Salesforce Pardot): B2B marketing automation platform from Salesforce.

Factors to Consider When Choosing an Alternative:

• Budget: Pricing varies significantly between platforms.
• Specific Needs: What personalization features are most important to you (e.g., website, email, video)?
• Ease of Use: How easy is the platform to set up and use?
• Integration: Does it integrate with your existing marketing stack?
• Customer Support: What level of support is available?

Pricing

Hyperise offers tiered pricing plans. While the exact prices may change, here s a general idea of how it s structured:

• Trial: A free trial is typically available.
• Entry-Level Plan: Often based on the number of website visitors or contacts. This plan may have limited features.
• Mid-Tier Plan: Includes more features, such as advanced integrations, more data enrichment credits, and potentially more users.
• Enterprise Plan: Custom pricing for larger organizations with complex needs.

Important: It is best to check the Hyperise website for the most up-to-date and accurate pricing information, as it can change.

Customer Care/Customer Support

• Website Resources: Hyperise typically provides documentation, tutorials, and a knowledge base on its website.
• Email Support: Email support is a standard offering.
• Chat Support: Some plans may include chat support for faster assistance.
• Phone Support: Phone support may be available for higher-tier plans.
• Onboarding: Some plans include onboarding assistance to help you get started.

How to Find Customer Reviews:

• G2: Check G2.com for Hyperise reviews.
• Capterra: Look for reviews on Capterra.com.
• TrustRadius: TrustRadius is another review site.
• Software Advice: Check Software Advice for user reviews.

In summary: Hyperise is a personalization platform with a strong focus on dynamic image personalization. Consider your specific needs, budget, and technical expertise when evaluating whether it s the right solution for your business, and be sure to compare it to the alternatives. Always check the official Hyperise website for the most current pricing and feature information.