Websites using Getlocalmeasure

Okay, let s break down GetLocalMeasure, covering its core aspects: overview, revenue (as best as can be estimated), alternatives, pricing structure, and customer care.

What is GetLocalMeasure? (Overview)

GetLocalMeasure (now part of Guest Experience Platform SevenRooms) is a customer intelligence platform primarily focused on hospitality and retail businesses. It allows businesses to gather and analyze real-time location data from customer mobile devices (with explicit opt-in, of course) to understand customer behavior, personalize experiences, and improve operational efficiency. The idea is to get a hyperlocal view of the customer s journey.

Key Features and Functionality:

• Location-Based Analytics: Tracking customer movement within and around physical locations (stores, restaurants, venues).
• Real-Time Insights: Providing immediate feedback on customer dwell times, foot traffic patterns, and popular areas within a space.
• Personalized Marketing: Triggering targeted messages and offers based on customer location and behavior.
• Operational Optimization: Using data to improve staffing levels, layout, and service delivery.
• Customer Segmentation: Identifying different customer groups based on their behavior and preferences.
• Integration: Connecting with other marketing and CRM systems.

Revenue (Estimated)

It s extremely difficult to provide precise revenue figures for GetLocalMeasure, especially after its acquisition by SevenRooms. Here s why:

• Private Company: SevenRooms is a privately held company, so they don t publicly disclose their revenue.
• Acquisition Integration: GetLocalMeasure is now integrated into the broader SevenRooms platform, making it impossible to isolate its individual revenue stream.

Estimation Approach: Given the above limitations, and based on the information available before its acqusition by SevenRooms, one may assume that it s annual revenue was somewhere between $5 million to $15 million. Please note that this is a very broad and speculative estimate.

Alternatives to GetLocalMeasure

If you re looking for similar solutions or components of what GetLocalMeasure offered, consider these alternatives. The best alternative depends on your specific needs and budget:

• SevenRooms: Since GetLocalMeasure is now part of SevenRooms, it s the closest alternative. It offers a comprehensive guest experience platform with features built on top of GetLocalMeasure s core functionality.
• Bluedot: Focuses on location-based experiences and proximity marketing. Offers geofencing, location tracking, and customer engagement tools.
• Radar: A platform for adding location context to your apps and services. Offers geofencing, trip tracking, and place visit detection. Good for developers.
• PlotProjects: Provides geofencing and location-based marketing solutions for mobile apps. Focuses on increasing user engagement and driving conversions.
• Swirl: A platform specializing in in-store marketing and customer engagement using Bluetooth beacons and location data.
• RetailNext: Provides analytics and insights for brick-and-mortar retailers, including traffic counting, heatmaps, and customer behavior analysis. (More focused on retail specifically).
• Walkbase: Offers in-store analytics and customer engagement solutions for retailers, including real-time tracking, heatmaps, and personalized offers.

Pricing

• No publicly available pricing: GetLocalMeasure/SevenRooms does not publicly list its pricing.
• Subscription-Based: Typically, platforms like this use a subscription-based model. Pricing is usually based on a combination of:
  • Number of Locations: The more locations you need to track, the higher the cost.
  • Data Volume: The amount of data processed and analyzed can impact pricing.
  • Features Used: More advanced features and integrations may increase the cost.
  • Customization: Any custom development or integrations will add to the price.
• Contact them for a quote: The best way to get accurate pricing information is to contact SevenRooms directly and request a demo and a customized quote based on your specific needs.

Customer Care

Since GetLocalMeasure is part of SevenRooms, customer care is now handled through the SevenRooms support channels.

• Support Channels:
  • Dedicated Account Managers: Larger clients often have dedicated account managers who provide personalized support.
  • Online Knowledge Base/Help Center: SevenRooms likely has a comprehensive online resource with articles, FAQs, and troubleshooting guides.
  • Email Support: A standard email support channel for general inquiries and technical issues.
  • Phone Support: Phone support may be available, especially for urgent issues.
  • Training and Onboarding: SevenRooms typically provides training and onboarding resources to help new users get started with the platform.
• Service Level Agreements (SLAs): Larger clients may have SLAs that guarantee specific response times and uptime.
• Check Reviews: Look for online reviews of SevenRooms customer support to get a sense of the quality of service.

In Summary:

GetLocalMeasure offered location-based customer intelligence, now part of SevenRooms. It is hard to estimate its revenue and understand how customer care is delivered for acquired platform specifically. To understand how its location-based functionality can be leveraged, contacting SevenRooms is essential. Its value proposition of improved operations and personalized marketing remains relevant, and this can be compared against alternative products.