Websites using Activedemand

Okay, let s break down ActiveDemand, covering its overview, revenue information (as much as publicly available), alternatives, pricing, and customer care.

Overview of ActiveDemand

ActiveDemand is a marketing automation platform primarily designed for marketing agencies, small to medium-sized businesses (SMBs), and franchises. It aims to be an all-in-one solution, combining features for:

• Email Marketing: Creating and sending targeted email campaigns, automation sequences, and newsletters.
• Marketing Automation: Building automated workflows based on user behavior and data.
• CRM Integration: Connecting with existing CRM systems to manage contacts and sales data.
• Landing Pages & Forms: Designing landing pages and forms for lead capture.
• Social Media Management: Scheduling and publishing social media content.
• Website Tracking: Monitoring website visitor behavior and identifying prospects.
• Call Tracking & Reporting: Monitoring inbound calls and tracking lead sources.
• Campaign Reporting & Analytics: Monitoring campaign performance and gathering insights.

Key Strengths:

• All-in-one Platform: Offers a comprehensive suite of marketing tools, potentially eliminating the need for multiple platforms.
• Focus on Agencies: Designed with features specifically geared toward agency workflows and client management.
• Strong Automation Capabilities: Provides robust automation options for sophisticated marketing campaigns.
• Call Tracking: Offers integrated call tracking, which is often a separate feature in other platforms.
• White Label Option: Allows agencies to rebrand the platform for their clients.

Revenue Information

• Private Company: ActiveDemand is a privately held company. This means it doesn t publicly disclose its revenue figures.
• Estimated Revenue: While precise revenue figures are unavailable, various sources estimate ActiveDemand s revenue to be in the range of $5 Million - $20 million annually based on size and market position. It s important to understand these are estimates, and the exact revenue is not publicly known.

Alternatives to ActiveDemand

Here are some popular alternatives to ActiveDemand, categorized by their primary focus:

• Comprehensive Marketing Automation Platforms (similar in scope):
  • HubSpot Marketing Hub: A powerful and popular option, known for its ease of use and comprehensive functionality. It s a strong competitor but can be more expensive.
  • Pardot (Salesforce Marketing Cloud Account Engagement): A marketing automation platform built for enterprise, focusing on B2B marketing.
  • Marketo (Adobe Marketo Engage): Another robust enterprise solution, with extensive marketing automation capabilities. It’s generally seen as more expensive than ActiveDemand.
  • SharpSpring: A competitor focused on the agency market, similar to ActiveDemand in its offering and target customer.
  • Keap (formerly Infusionsoft): A CRM and marketing automation tool for small businesses, similar to ActiveDemand in targeting small businesses.
• Email Marketing Focus (strong email marketing, lighter on automation):
  • Mailchimp: A popular choice for email marketing with a user-friendly interface and growing automation capabilities.
  • Constant Contact: Another established email marketing platform focused on simplicity for small businesses.
• CRM focused (CRM with Marketing Capabilities):
  • Zoho CRM: A comprehensive CRM with an integrated marketing automation suite.
  • ActiveCampaign: An SMB-focused platform offering email marketing and marketing automation with a customer relationship focus.
• Website-focused (landing pages and optimization):
  • Unbounce: Primarily known for landing page building and A/B testing.
  • Leadpages: Another popular platform for building landing pages and forms.

Pricing

ActiveDemand has a tiered pricing structure that is typically based on the number of contacts.

• Starts At: The lowest tier often begins around $59 - $99 per month (USD) but varies based on contract length.
• Higher Tiers: Price increases based on the features included and the number of contacts in your database. As your contact list grows, you will move into the higher tiers.
• Agency Plans: ActiveDemand has specific plans designed for marketing agencies that include features like white-labeling, client management, and dedicated support. Agency plans tend to be at higher price points but include multiple accounts or clients.
• Contract Lengths: They sometimes offer discounts on annual contracts.

Important Note: For the most accurate pricing, it s always best to visit the ActiveDemand website and request a custom quote. Pricing can change, and they may have different packages based on new features.

Customer Care Details

ActiveDemand is known for its commitment to customer service, including various channels for support:

• Online Support Portal: A knowledge base, articles, and guides for self-help.
• Email Support: For questions and issues that don t require immediate attention.
• Phone Support: Often available during business hours, particularly for higher-tier plans and agencies.
• Live Chat: Often available for real-time assistance.
• Onboarding and Training: They often provide onboarding support to new users to help them get started.
• Dedicated Account Managers: Some plans offer a dedicated account manager, especially for agencies.
• Community Forum: A place to interact with other users and ask questions.

Key Takeaways on Customer Care:

• Emphasis on Support: Generally recognized for its helpful and responsive customer support team, which is a key differentiator for them.
• Agency Focus: Their customer care is built to serve agencies with the tools and training they need for success.
• Multiple Channels: They offer various support channels to suit different needs.

In Conclusion

ActiveDemand is a solid option, particularly for agencies and small to medium businesses looking for a comprehensive, all-in-one marketing automation platform. It offers a balance of features, is known for good customer support, and provides robust automation and call-tracking tools. However, it s important to consider alternatives based on your specific needs and budget. Be sure to compare pricing and explore the features of each option before making a decision. Remember to get a direct quote from ActiveDemand for the most up-to-date pricing information.