Websites using Wkyt

Okay, let s break down WKyt:

WKyt: Kentucky s News Leader

• Overview:

  • WKyt is the NBC affiliate serving Lexington, Kentucky, and the surrounding areas. It s a major source of news, weather, and sports information for the region.
  • Broadcasts on Channel 27 (virtual channel).
  • Offers a range of programming including local news broadcasts, syndicated shows, and NBC network programming.
  • Strong presence online through its website and social media.
  • Operated by Gray Television.

• Revenue:

  • As a local television station, WKyt generates revenue primarily through:
    • Advertising Sales: Selling commercial slots during its programming. This is the primary source of revenue. Rates vary based on viewership, time slot, and the type of programming.
    • Sponsorships: Partnering with local businesses for sponsored segments or events.
    • Retransmission Fees: Charging cable and satellite providers for the right to carry its broadcast signal.
    • Digital Advertising: Revenue from advertising on its website, app, and social media channels.
    • It s difficult to pinpoint the exact revenue of WKyt specifically, as it s part of the larger Gray Television company. Gray Television reports its overall revenue.

• Alternatives:

  • Other Local TV Stations:
    • WTVQ-TV (ABC affiliate)
    • WLEX-TV (CBS affiliate)
    • WDKY-TV (Fox affiliate)
  • Online News Sources:
    • Lexington Herald-Leader (local newspaper)
    • Kentucky.com
    • Local news websites and blogs
  • National News Outlets: Major networks (CNN, Fox News, MSNBC) and their websites/apps.
  • Streaming Services: Services like Hulu + Live TV, YouTube TV, and Sling TV, which offer local channels and news content.

• Pricing:

  • For Viewers: WKyt s over-the-air broadcast is free (you just need an antenna).
  • For Advertisers: Advertising rates vary widely. Factors influencing pricing include:
    • Time of Day: Prime-time slots are more expensive.
    • Day of the Week: Weekends might have different rates.
    • Length of Commercial: Longer commercials cost more.
    • Specific Programming: High-rated shows command higher prices.
    • Negotiation: Advertising rates are often negotiable.
    • Contacting WKyt directly is the best way to get advertising rate information.

• Customer Care Details:

  • Contact Information:
    • Website: www.wkyt.com (look for a Contact Us or About Us section)
    • Phone Number: (Likely available on their website or by searching online - example: (859) 299-0411)
    • Address: 229 West Main Street Lexington, KY 40507
  • Common Customer Care Issues:
    • Reception Problems: Issues with receiving the over-the-air signal.
    • Programming Questions: Inquiries about schedules or specific shows.
    • Website Issues: Problems accessing or navigating the website.
    • News Tips: Submitting information about a potential news story.
    • Advertising Inquiries: Contacting the sales department.

Key Takeaways:

• WKyt is a major local news provider in Lexington, KY.
• Its revenue is driven by advertising sales, retransmission fees, and digital advertising.
• Viewers can access its content for free over-the-air or through pay-TV services.
• Advertising rates are variable and depend on several factors.
• Contact information for the station is readily available on its website.