Websites using Valleynewslive

Okay, let s break down Valley News Live, covering its overview, revenue aspects (as much as publicly available), alternatives, pricing (where applicable), and customer care.

Valley News Live Overview

• What it is: Valley News Live (KVLY/KXJB) is a television station serving the Fargo-Moorhead metropolitan area and the surrounding Red River Valley. It s a dual NBC/CBS affiliate, meaning it carries programming from both networks on its two channels.
• Coverage: News, weather, sports, and local events relevant to the Fargo-Moorhead region and the surrounding area (North Dakota and Minnesota). They have a strong online presence as well.
• Ownership: Gray Television. Gray Television is a large broadcast company owning many stations across the US.
• Key Features:
  • Local News: Comprehensive coverage of local news events.
  • Weather: Dedicated weather team providing forecasts and severe weather coverage.
  • Sports: High school, college, and professional sports coverage.
  • Community Involvement: Participation in and coverage of local community events.
  • Digital Presence: Website and mobile apps for news and streaming.

Revenue

It s difficult to get exact revenue figures for a specific local TV station like Valley News Live because:

• Private Company Information: Gray Television (the parent company) is a publicly traded company, so it reports overall financial results. But the revenue of an individual station like KVLY/KXJB is not typically broken out publicly.
• Advertising-Based Model: The primary source of revenue for local TV stations is advertising. This includes:
  • Local Advertisers: Businesses in the Fargo-Moorhead area.
  • National Advertisers: Companies that want to reach a broader audience within the viewing area.
  • Political Advertising: During election cycles, political campaigns spend heavily on local TV ads.
• Re-transmission Fees: TV stations also earn revenue from cable and satellite providers (like Xfinity, Dish Network, DirecTV) for the right to carry their channels. These fees are negotiated.
• Digital Advertising: Revenue from ads on their website and mobile apps is an increasing component.

To estimate revenue, you d need to consider:

• Market Size: Fargo-Moorhead is a mid-sized market.
• Market Share: KVLY/KXJB s ratings compared to other stations in the area. Higher ratings usually translate to higher advertising rates.
• Economic Conditions: The strength of the local economy influences how much businesses are willing to spend on advertising.

Alternatives

If you re looking for news and information about the Fargo-Moorhead area, here are some alternatives to Valley News Live:

• Other Local TV Stations:
  • WDAY (ABC Affiliate)
  • KVRR (FOX Affiliate)
• Newspapers:
  • The Forum of Fargo-Moorhead
• Radio Stations: A variety of local radio stations provide news and information.
• Online News Sources:
  • InForum.com (The Forum s website)
  • High Plains Reader
  • NDSU Spectrum (North Dakota State University student newspaper)
• Social Media: Following local news organizations and personalities on social media.
• Government and City Websites: For official information about local government and services.

Pricing

For viewers, accessing Valley News Live is generally free over-the-air with an antenna. It is also included in most cable and satellite packages in the Fargo-Moorhead area.

The pricing aspect is really about advertising. If you are a business looking to advertise, the cost will depend on:

• Spot Length: 15-second, 30-second, or 60-second commercials.
• Time of Day: Prime time slots (e.g., during evening news) are more expensive.
• Frequency: The number of times your ad will air.
• Specific Programs: Advertising during popular programs will cost more.
• Reach/Impressions: The estimated number of viewers who will see the ad.

To get advertising rates, you would need to contact the Valley News Live sales department directly. They will provide a media kit and rate card.

Customer Care Details

• Website: Typically, the best place to start is the station s website, valleynewslive.com. Look for a Contact Us or About Us section.
• Phone Number: You can usually find a general contact phone number on the website.
• Email: Some stations provide a general email address or specific email addresses for news tips, advertising inquiries, etc.
• Social Media: Many stations are active on Facebook and Twitter and may respond to inquiries through those channels.
• Physical Address: The station s physical address is typically listed on their website. (Likely in Fargo, ND).

Common Reasons for Contacting Customer Care:

• Technical Issues: Problems with the broadcast signal, website, or app.
• News Tips: Submitting information about a news story.
• Advertising Inquiries: Getting information about advertising rates and opportunities.
• Closed Captioning Issues: Reporting problems with closed captioning.
• General Comments or Questions: Providing feedback about the station s programming or services.

Important Considerations:

• Responsiveness: Local TV stations vary in their responsiveness to customer inquiries. Be patient and persistent.
• Specific Departments: If you have a specific issue (e.g., advertising), try to contact the relevant department directly.
• Online Resources: Check the station s website for FAQs or other helpful information before contacting customer care.

In summary, Valley News Live is a key source of news and information for the Fargo-Moorhead area. While specific revenue figures are not public, it operates on an advertising-based model. It s one of several news options in the region, and customer care can be reached through their website and other channels.