Websites using Triptease

Okay, let s break down Triptease, focusing on its overview, revenue information (where available), alternatives, pricing, and customer care details.

Overview of Triptease (Now Part of the RateGain Family)

• What It Was (Pre-Acquisition): Triptease was a SaaS (Software as a Service) company focused on helping hotels drive direct bookings on their own websites. They provided a suite of tools designed to improve the online guest experience, personalize offers, and ultimately, reduce reliance on Online Travel Agencies (OTAs) like Booking.com and Expedia.
• Key Functionality:
  • Price Check: Showcased the hotel s direct website price alongside OTA prices, encouraging visitors to book directly for the best deal.
  • Personalized Messaging (Targeted Content): Allowed hotels to display targeted messages to website visitors based on their behavior, location, or other criteria. Examples: Free breakfast when you book direct, or Welcome back, repeat guest! .
  • Live Chat: Integrated a live chat function to answer guest questions and assist with bookings in real-time.
  • Meta Search Integration: Helped hotels participate in metasearch engines (Google Hotel Ads, TripAdvisor) more effectively.
  • Retargeting: Allowed hotels to re-engage website visitors who didn t initially book.
  • Analytics & Reporting: Provided data to track website performance, identify areas for improvement, and measure the ROI of Triptease tools.
• Target Audience: Independent hotels, hotel groups, and resorts.

Acquisition by RateGain

Triptease was acquired by RateGain in April 2022. RateGain is a larger company that provides a broader range of solutions for the hospitality and travel industries, including rate intelligence, distribution, and marketing automation. The Triptease technology has been integrated into RateGain s product suite.

Revenue Information

• Private Company Data: Triptease was a privately held company before its acquisition. As such, exact revenue figures were not publicly available. Industry estimates suggested they were a significant player in the hotel tech space, with a substantial customer base.
• Post-Acquisition: Revenue data is now incorporated within RateGain s overall financial reporting. You would need to review RateGain s investor relations materials to understand the financial impact of the Triptease acquisition and related product lines.

Alternatives to Triptease (Direct Booking Solutions)

Since Triptease is now part of RateGain, you should also review the current product offerings that RateGain provides. In the event the solutions offered do not meet your needs, here are some direct alternatives:

• OTA Insight: Offers a comprehensive suite of solutions for rate intelligence, market insights, and revenue management. It includes tools for direct booking optimization.
• Cloudbeds: An all-in-one hospitality platform, including a booking engine, property management system (PMS), channel manager, and marketing tools. Designed for independent hotels and hostels.
• SiteMinder: A leading channel manager and hotel commerce platform. Provides a booking engine, website builder, and other tools to drive direct bookings.
• D-Edge (Accor): (now part of Accor) Offers a range of digital marketing and distribution solutions for hotels, including direct booking technologies.
• DerbySoft: Provides connectivity and distribution solutions, including tools to improve direct bookings.
• Bookboost: Provides marketing automation solutions for hotels looking to create personalized guest experiences.

Pricing

• Historically (Pre-Acquisition): Triptease used a subscription-based pricing model. Pricing varied depending on the size of the hotel, the number of rooms, and the specific modules selected. They likely offered tiered pricing plans.
• Post-Acquisition: Pricing for the integrated RateGain/Triptease solutions is likely customized based on the client s needs and the specific products included in the package. You ll need to contact RateGain directly for a quote.

Customer Care Details

• Pre-Acquisition: Triptease was known for providing dedicated customer support and onboarding. They had a team of specialists who helped hotels implement and optimize the platform.
• Post-Acquisition (RateGain):
  • Contact Information: The primary point of contact for customer support is now through RateGain. Visit the RateGain website (https://www.rategain.com/) and look for Contact Us or Support sections.
  • Support Channels: Expect to find options for phone support, email support, and potentially a knowledge base or online help center.
  • Account Management: Larger clients likely have dedicated account managers who serve as the primary point of contact.

Key Considerations When Choosing a Direct Booking Solution

• Integration with Existing Systems: Ensure the solution integrates well with your Property Management System (PMS), Channel Manager, and other technology.
• Ease of Use: The platform should be user-friendly and easy for your staff to learn and manage.
• Customization: Look for a solution that allows you to customize the look and feel to match your brand.
• Reporting and Analytics: Robust reporting is essential to track performance and identify areas for improvement.
• Support and Training: Choose a provider that offers excellent customer support and training.
• Pricing and ROI: Carefully evaluate the pricing structure and calculate the potential return on investment. Factor in the cost of the platform, implementation, and ongoing maintenance.

In summary: While Triptease as a standalone entity no longer exists, its technology is now part of the RateGain suite of solutions. When evaluating direct booking options, consider your specific needs, budget, and technical requirements. Research multiple vendors, compare pricing, and request demos to find the best fit for your hotel. Contact RateGain directly for information on the current product offerings and pricing related to the Triptease technology.