Websites using The Events Calendar

Okay, let s break down The Events Calendar, covering its overview, revenue, alternatives, pricing, and customer care details.

Overview of The Events Calendar

The Events Calendar is a popular WordPress plugin designed to help users manage and display events on their websites. It s a robust and flexible solution suitable for a wide range of users, from small businesses hosting a few local events to larger organizations managing complex event schedules.

Key Features:

• Event Management: Create, edit, and manage events with details like date, time, location, description, organizer, and venue.
• Calendar Views: Offers various calendar display options like monthly, list, day, week, and photo view.
• Recurring Events: Easily create and manage recurring events (daily, weekly, monthly, yearly).
• Event Categories & Tags: Organize and filter events using categories and tags.
• Venue & Organizer Management: Create and manage venues and organizers, linking them to events.
• Widgets & Shortcodes: Display event calendars and lists on various parts of your website using widgets and shortcodes.
• Customization Options: Offers a range of customization options to match your website s branding.
• Import/Export Events: Import and export event data in CSV format.
• SEO-Friendly: Designed with SEO best practices in mind.
• Responsive Design: Works well on various devices (desktops, tablets, and smartphones).
• Multiple Extensions (Add-ons): Extends functionality with premium add-ons (e.g., ticketing, community events, pro calendar views).

Revenue & Business Model

The Events Calendar is developed and maintained by Modern Tribe. Their revenue model is based on:

• Freemium Plugin: The core plugin is available for free on the WordPress repository.
• Premium Add-ons (Extensions): They offer a range of premium add-ons that enhance functionality. These are sold separately or bundled in subscriptions:
  • Events Calendar Pro: Adds features like recurring events, custom attributes, custom fields, shortcodes, and more advanced views.
  • Community Events: Allows users to submit events to your calendar.
  • Event Tickets & Event Tickets Plus: Enables you to sell tickets through your WordPress site.
  • Filter Bar: Adds a powerful filtering feature.
  • Promoter: Connects to mailing list services.
  • Virtual Events: Integrates virtual events and conferencing tools.
  • Other Extensions: Offers various other add-ons for specific needs.

Modern Tribe s Revenue Streams: * Direct Sales: Via their website, purchasing plugin bundles or individual plugins. * Subscription Renewal: A significant part of their revenue is through yearly renewals on the paid licenses.

Alternatives to The Events Calendar

Here are some popular alternatives, categorized by their focus:

• Free Alternatives:
  • Simple Calendar: Basic and lightweight option for displaying events.
  • All-in-One Event Calendar: Another popular free option with a range of features.
  • WP Event Manager: Focuses more on event listings and job-board style display.
• Paid/Premium Alternatives:
  • EventOn: A visually appealing and feature-rich premium event calendar.
  • Sugar Calendar: A lightweight and intuitive premium plugin from Sandhills Development.
  • Timely All-In-One Events Calendar: A paid SaaS calendar that can be embedded into websites.
  • Happeo: SaaS digital workplace suite including an events calendar module.
  • Webinars and Conferencing Platforms: If you re focused on online events, platforms like Zoom, GoToWebinar, or Airmeet can also manage your events (though not as website-integrated).
  • Google Calendar Embed: Suitable for very simple, free event management.

Pricing of The Events Calendar

• The base plugin: Free.
• Premium Add-ons: Pricing varies significantly depending on the add-ons and the number of sites they are used on.
  • Events Calendar Pro: Typically starts around $99 per year for a single site.
  • Community Events: Around $99 per year for a single site.
  • Event Tickets Plus: Around $99 per year for a single site.
  • Bundles: Modern Tribe offers various bundles that include multiple add-ons at discounted prices, e.g., Agency Bundle, Professional Bundle.
• Subscription Model: Most premium add-ons are sold as yearly subscriptions.

Customer Care Details

• Support:
  • Knowledge Base: Modern Tribe provides a comprehensive knowledge base with articles, tutorials, and troubleshooting guides.
  • Support Forums: They have active support forums where users can ask questions and get help from the community and staff.
  • Ticketed Support: Purchasers of premium add-ons are provided with priority ticketed support for specific issues.
• Documentation: Extensive documentation is available for all features, both in the free and premium plugin.
• Support Hours: Support is generally available during standard business hours.
• Support Quality: Their support is generally well-regarded, with a focus on helpful and timely responses.

Summary

The Events Calendar is a powerful and versatile WordPress plugin for managing and displaying events on your website. Its free core plugin provides a solid foundation, while its premium add-ons offer extensive functionality for advanced users. Modern Tribe offers robust customer care through a knowledge base, forums, and direct ticketed support.

When considering The Events Calendar, carefully assess your specific needs, budget, and the features required for your event management. Explore the free plugin and consider purchasing premium add-ons to align with your specific requirements and desired functionality. Compare it with the alternatives above to find the ideal event calendar solution for your website.