Websites using Telemundotallahassee

Okay, let s break down Telemundo Tallahassee (WTFT), including an overview, potential revenue (though specifics are hard to pin down), possible alternatives, general Telemundo advertising pricing considerations, and customer care information.

Overview of Telemundo Tallahassee (WTFT)

• Affiliation: Telemundo
• Market: Tallahassee, Florida (DMA Market #134 as of the most recent rankings)
• Owner: NBCUniversal (Comcast)
• Coverage Area: Leon County and surrounding areas in the Florida Panhandle and parts of Southern Georgia. Reaches a significant Hispanic population within its designated market area (DMA).
• Programming: Primarily Spanish-language programming, including:
  • Telemundo Network programming (telenovelas, news, sports, reality shows, etc.)
  • Local News: Noticias Telemundo Tallahassee
  • Potentially locally produced content or community-focused segments.
• Importance: Serves as a crucial source of news and entertainment for the Spanish-speaking community in the Tallahassee area. Allows businesses to reach this demographic effectively through advertising.
• Digital Presence: Has a website (usually telemundotallahassee.com or a subdomain of telemundo.com) and social media accounts for news updates, local information, and community engagement.

Revenue (Difficult to Determine Precisely)

• Private Data: Specific revenue figures for individual local TV stations like WTFT are generally not publicly released. NBCUniversal doesn t break down the financials to that level.
• Revenue Sources:
  • Advertising: The primary revenue source. This includes local advertising from businesses in the Tallahassee area, regional advertising, and national advertising through the Telemundo network.
  • Retransmission Fees: Cable and satellite providers pay fees to carry the station s signal.
  • Digital Advertising: Revenue from website advertising (display ads, sponsored content) and social media advertising.
• Factors Influencing Revenue:
  • Market Size: Tallahassee is a relatively small DMA, so revenue will be lower than larger markets.
  • Hispanic Population Size: The size and engagement of the Hispanic population directly impact advertising demand.
  • Economic Conditions: The overall health of the Tallahassee economy affects businesses advertising budgets.
  • Ratings and Viewership: Higher ratings translate to higher advertising rates.
  • Competition: Competition from other Spanish-language media outlets and English-language stations targeting the same audience.
• Estimating Revenue (Very Rough): It would be extremely difficult to provide any kind of accurate estimate without access to proprietary data. As a general guide, local stations in similar sized markets might generate a few million dollars in revenue annually, but this can vary widely.

Alternatives to Advertising on Telemundo Tallahassee

If you re looking to reach the Hispanic population in the Tallahassee area, here are some alternatives:

• Other Spanish-Language Media:
  • Spanish-language radio stations in the area.
  • Spanish-language newspapers or magazines (if any exist locally).
  • Spanish-language websites or online news portals targeting the region.
• Digital Advertising:
  • Google Ads (Targeted): Run ads on Google Search and the Google Display Network, specifically targeting Spanish speakers in the Tallahassee area or those searching for Spanish-language content.
  • Social Media Ads (Facebook, Instagram, etc.): Target users based on their language preferences, demographics, and interests.
  • Online Video Advertising (YouTube, etc.): Similar targeting options as social media.
• Community Events and Sponsorships:
  • Sponsor local Hispanic cultural events, festivals, or organizations.
  • Partner with community leaders or influencers within the Hispanic community.
• Multicultural Marketing:
  • Adapt your existing English-language advertising to be culturally relevant to the Hispanic community. This goes beyond just translation; it involves understanding cultural nuances and values.
• Direct Mail (Targeted): If you have access to demographic data, you could send direct mail pieces to households with Spanish speakers.

Pricing (General Considerations for Telemundo Advertising)

• No Standard Pricing: Advertising rates on Telemundo (and other broadcast TV stations) are not fixed. They are determined by several factors:
  • Time Slot/Daypart: Prime time (evening) slots are the most expensive. Early morning, daytime, and late-night slots are generally cheaper.
  • Program: Advertising during popular programs (like telenovelas or sports events) commands higher rates.
  • Ad Length: 30-second spots are the most common, but 15-second and 60-second spots are also available (at different price points).
  • Demand: If there s high demand for advertising slots, rates will increase.
  • Negotiation: Advertising rates are often negotiable, especially if you re buying a package of spots or committing to a longer-term campaign.
• Cost Per Point (CPP): A common metric used in TV advertising is CPP, which is the cost to reach 1% of the target audience in the designated market area. CPP varies greatly depending on the factors listed above.
• Reaching Out for Quotes: To get accurate pricing information, you need to contact the Telemundo Tallahassee sales department directly. They can provide you with a rate card and help you develop a customized advertising plan.
• Agency Assistance: Consider working with an advertising agency that specializes in broadcast media buying. They have experience negotiating rates and can help you get the best value for your advertising budget.

Customer Care Details

• Contacting Telemundo Tallahassee:
  • Website: The best place to start is the Telemundo Tallahassee website (again, likely telemundotallahassee.com or a subdomain of telemundo.com). Look for a Contact Us or Advertising section.
  • NBCUniversal Corporate: You can try contacting NBCUniversal corporate (the parent company) through their website (nbcuniversal.com), but they will likely direct you to the local station.
  • Phone: Search online for the Telemundo Tallahassee phone number. It might be listed as a sales or advertising number.
  • Address: Search online for the physical address of the station.
• Types of Customer Care:
  • Advertising Inquiries: The primary customer care focus will be on assisting businesses who want to advertise on the station.
  • Viewer Feedback: They may have a way for viewers to submit feedback on programming or news coverage.
  • Technical Issues: If you re having trouble receiving the station s signal, you can try contacting them for assistance (although this is less common these days with cable and satellite).
• Response Times: Response times can vary. Advertising inquiries are usually handled promptly. Viewer feedback may take longer.

In summary: Telemundo Tallahassee is an important media outlet for the Hispanic community in its market. While specific financial details are not public, understanding its role and the advertising alternatives can help businesses make informed decisions. Contacting the station directly is crucial for accurate pricing and advertising options. Remember to consider digital and community-based approaches as well for a comprehensive marketing strategy.