Websites using Telemundoatlanta

Let s break down an overview of Telemundo Atlanta (WXTV), covering revenue, alternatives, pricing, and customer care.

Telemundo Atlanta (WXTV) Overview

• What it is: Telemundo Atlanta is the local Telemundo affiliate television station serving the Atlanta, Georgia metropolitan area. It s a Spanish-language television station, part of the Telemundo network which is owned by NBCUniversal (a subsidiary of Comcast).
• Target Audience: Primarily targets the Spanish-speaking community in the Atlanta Designated Market Area (DMA). This includes a diverse range of Hispanic cultures and nationalities.
• Programming:
  • Local News: A significant focus on local news relevant to the Hispanic community in Atlanta. This includes news, weather, traffic, and community events. They have local news teams and anchors.
  • Telemundo Network Programming: Airs national programming from the Telemundo network, including:
    • Telenovelas (Soap Operas): A cornerstone of Telemundo s programming.
    • Reality Shows: Popular reality TV formats adapted for a Spanish-speaking audience.
    • News and Public Affairs: National news programs and specials.
    • Sports: Especially soccer (fútbol), including major events like FIFA World Cup (often broadcast by Telemundo/NBCUniversal).
    • Entertainment Shows: Variety shows, talk shows, and specials.
  • Community Engagement: Often involved in local community events, sponsorships, and initiatives aimed at serving the Hispanic population.
• Broadcast Area: The Atlanta DMA, reaching viewers in metro Atlanta and surrounding areas. They broadcast over-the-air (OTA) and are also carried by cable and satellite providers in the region.

Revenue

• Source of Revenue: Like most local television stations, Telemundo Atlanta s primary revenue source is advertising.
  • Local Advertising: Selling advertising time to local businesses and organizations in the Atlanta area.
  • National Advertising: Revenue from national brands advertising on Telemundo network programming that airs on the local affiliate.
  • Digital Advertising: Revenue from their website (TelemundoAtlanta.com) and potentially other digital platforms if they have them (e.g., mobile apps, streaming).
• Revenue Figures (Generally Not Publicly Available in Detail): Exact revenue figures for individual local TV stations are typically not publicly disclosed. NBCUniversal as a whole reports financial results, but breaking down revenue to each local Telemundo affiliate is not standard practice for public consumption.
• Factors Influencing Revenue: Telemundo Atlanta s revenue will depend on:
  • Market Size and Demographics: The size of the Hispanic population in Atlanta and their purchasing power.
  • Viewership Ratings: Higher ratings attract more advertisers.
  • Advertising Rates: The prices they can charge for advertising slots, influenced by ratings and market demand.
  • Economic Conditions: Overall economic health affects advertising spending.
  • Competition: Competition from other Spanish-language media and English-language stations.

Alternatives/Competitors

Telemundo Atlanta faces competition for viewers and advertising dollars from several sources:

• Direct Spanish-Language TV Competitors:
  • Univision Atlanta (WUVG): The main competitor, Univision is another major Spanish-language network. Univision Atlanta also focuses on local news and network programming.
  • UniMás Atlanta (WUPA): Part of the Univision family, UniMás often targets a slightly different demographic and programming style than Univision, but still competes for Spanish-speaking viewers.
  • Estrella TV Atlanta (Possible): Depending on the specific cable/satellite lineups in Atlanta, Estrella TV might be available and is another Spanish-language network.
• Other Spanish-Language Media:
  • Spanish-language Radio Stations: Atlanta has several popular Spanish radio stations that compete for audience attention and advertising.
  • Spanish-language Newspapers/Publications/Websites: Print and online Spanish media also serve the community.
• English-Language Media (Indirect Competition): While targeting a different primary language, English-language news, entertainment, and sports media still compete for overall attention and leisure time of the Atlanta population, including Hispanics who are bilingual.
• Streaming Services: Streaming services like Peacock (owned by NBCUniversal and featuring Telemundo content), Univision s PrendeTV (now ViX), Netflix, Hulu, etc., offer a wide range of Spanish-language and general entertainment, providing alternatives to traditional broadcast television.

Pricing

• For Viewers: Free Over-the-Air (OTA) and Included in Cable/Satellite Packages:
  • Over-the-Air (OTA): Telemundo Atlanta is free to watch if you have an antenna to receive over-the-air broadcasts. This is the free aspect of broadcast television.
  • Cable and Satellite TV: Telemundo Atlanta is typically included in basic or expanded cable and satellite TV packages in the Atlanta area. You don t pay an extra fee specifically for Telemundo Atlanta; it s part of the bundled channels you get with your subscription.
  • Streaming (Peacock): To stream some Telemundo content (especially network programming), you might need a subscription to Peacock, NBCUniversal s streaming service. Peacock offers different tiers, some of which include Telemundo shows. However, local Telemundo Atlanta news is usually broadcast live on the station s website for free.
• For Advertisers: Variable Rates:
  • Pricing for advertising on Telemundo Atlanta is not fixed and depends on many factors:
    • Time Slot: Prime time is more expensive than off-peak hours.
    • Program: Advertising during popular programs costs more.
    • Ad Length: 15-second, 30-second, 60-second spots have different prices.
    • Negotiation: Advertising rates are often negotiated between the station and the advertiser or their agency.
    • Package Deals: Stations often offer advertising packages that bundle different time slots or programs.

Customer Care Details

• For Viewers (Less Traditional Customer Service ): Local TV stations don t have customer service in the same way a retail store or subscription service does for viewers. However, you can interact with them in several ways:
  • Website Contact Form/Email: TelemundoAtlanta.com likely has a Contact Us section with an email form or email address for general inquiries, feedback, news tips, etc.
  • Phone Number: They usually list a general phone number on their website. This might be for the main switchboard or news desk.
  • Social Media: Telemundo Atlanta is active on social media (Facebook, Twitter, Instagram). You can often reach out to them through social media for comments, questions, or to report issues.
  • News Tips/Story Ideas: They have specific channels for submitting news tips, often through their website or a dedicated email/phone line for the news desk.
  • Programming Feedback: You can provide feedback on their programming through contact channels.
  • Physical Address (Less Common for General Public Contact): They have a physical studio location, but it s generally not for walk-in customer service. The address is usually for mail or professional visits.

To find specific contact information for Telemundo Atlanta Customer Care:

1. Visit the official website: TelemundoAtlanta.com.
2. Look for a Contact Us, About Us, or Station Info section. This is where they will typically list contact details like email addresses, phone numbers, and potentially social media links.

In Summary: Telemundo Atlanta is a vital Spanish-language television station serving the Atlanta Hispanic community, offering local news and Telemundo network programming. Revenue comes primarily from advertising. It competes with other Spanish and English-language media. For viewers, it s free over-the-air and included in cable/satellite packages. Customer interaction is mainly through website contact forms, social media, and news tip channels, rather than traditional customer service departments.