Websites using Simplymeasured

Okay, let s break down Simply Measured, covering its overview, revenue (estimations), alternatives, pricing, and customer care details. I ll do my best to provide accurate and up-to-date information.

Overview of Simply Measured (acquired by Sprout Social)

• What it Was: Simply Measured was a social media analytics and reporting platform. It provided tools to track and analyze social media performance across various networks like Facebook, Twitter, Instagram, YouTube, LinkedIn, and more.
• Key Features:
  • Social Listening: Monitoring conversations and brand mentions across the web.
  • Competitive Analysis: Benchmarking performance against competitors.
  • Customizable Reporting: Creating tailored reports to showcase key metrics.
  • Social Media Analytics: Understanding engagement, reach, and audience demographics.
  • Influencer Identification: Discovering influential users relevant to a brand.
• Target Audience: Marketing professionals, social media managers, agencies, and brands of all sizes.
• Acquisition: Acquired by Sprout Social in December 2017.

Revenue (Estimations)

Since Simply Measured was acquired by Sprout Social, its individual revenue figures are no longer publicly reported. It s now integrated into Sprout Social s overall revenue.

• Pre-Acquisition Estimates: Before the acquisition, Simply Measured was estimated to have generated between $10 million and $20 million annually. However, these are just estimates.
• Sprout Social s Revenue: To get a sense of the financial impact, you d need to look at Sprout Social s annual reports. Sprout Social is publicly traded (SPT).

Alternatives to Simply Measured (Now mostly alternatives to Sprout Social, or other similar analytics platforms):

Here are some alternatives to Simply Measured, keeping in mind that many are comprehensive social media management suites or specialized analytics tools:

• Sprout Social: (The logical first choice, as they acquired Simply Measured.) A full-featured platform for social media management, analytics, engagement, and scheduling.
• Hootsuite: A popular social media management platform offering scheduling, monitoring, analytics, and team collaboration features.
• Buffer: Known for its ease of use in scheduling and publishing content across multiple social media platforms, with analytics capabilities.
• Brandwatch: A powerful social listening and analytics platform focused on brand reputation management and insights.
• Talkwalker: Another strong social listening platform with advanced analytics and AI-powered insights.
• Falcon.io (now Cision Social Listening): Offers social media management, listening, and customer experience tools.
• Keyhole: Primarily focused on hashtag tracking and social media analytics.
• Rival IQ: Specializes in competitive social media analysis and benchmarking.
• Socialbakers (now Emplifi): Provides social media analytics, content intelligence, and customer care solutions.
• SEMrush: A comprehensive digital marketing toolkit that includes social media tracking, analytics, and competitive research.
• HubSpot: While primarily a marketing automation platform, HubSpot also offers social media management and analytics features.
• Google Analytics: Free web analytics tool that can be used to track traffic coming from social media and measure goal conversions.
• Native Analytics: Don t forget the built-in analytics dashboards within each social media platform (Facebook Insights, Twitter Analytics, Instagram Insights, LinkedIn Analytics, YouTube Analytics, etc.). These are free and provide valuable data.

Pricing

Since Simply Measured is no longer a standalone product, its individual pricing is irrelevant. Here s information on Sprout Social s Pricing (as of late 2023/early 2024 - always check their website for the latest):

• Sprout Social operates on a subscription-based pricing model, with different tiers based on the number of social profiles managed and the features required.

• Commonly, their pricing structure includes:

  • Standard: For basic social media management.
  • Professional: More advanced features for engagement and analytics.
  • Advanced: Comprehensive features for larger teams and agencies.
  • Enterprise: Custom solutions for large organizations.

• Important: Sprout Social s pricing can be relatively expensive compared to some alternatives, especially for smaller businesses or individuals. Always check their website directly for the most current pricing and feature comparisons. They often offer free trials.

Customer Care Details (Sprout Social)

As Simply Measured is now part of Sprout Social, customer support is handled through Sprout Social s channels.

• Support Channels:
  • Help Center: An extensive knowledge base with articles, tutorials, and FAQs.
  • Email Support: Contacting their support team via email.
  • Chat Support: Live chat support for quicker assistance (availability may vary depending on the plan).
  • Phone Support: Usually available on higher-tier plans.
  • Community Forums: A platform for users to connect, ask questions, and share tips.
• Support Quality: Sprout Social generally has a reputation for providing good customer support, but experiences can vary. Check reviews and testimonials to get a broader perspective.

Key Takeaways

• Simply Measured was a well-regarded social media analytics tool that was acquired by Sprout Social.
• It s no longer available as a standalone product.
• Sprout Social is a comprehensive social media management platform that includes many of the features that Simply Measured offered.
• Numerous alternatives to Sprout Social (and therefore, to Simply Measured s functionality) exist, ranging from full-suite platforms to specialized analytics tools.
• Sprout Social s pricing can be a barrier for some, so carefully evaluate your needs and budget.
• Sprout Social provides a variety of customer support channels.

Remember to always verify pricing and feature details directly on the vendor s website (in this case, Sprout Social) as information can change frequently. Good luck in your search for the right social media analytics solution!