Websites using Qualaroo

Okay, let s break down Qualaroo, covering its overview, revenue (though tricky to pinpoint exactly), alternatives, pricing, and customer care.

Qualaroo Overview

Qualaroo is a user research and feedback platform designed to help businesses understand their website visitors and customers. It focuses primarily on on-site surveys, often triggered by specific user behaviors or website interactions. Think of those small pop-up surveys you sometimes see on websites – that s Qualaroo s bread and butter.

Here s a more detailed look:

• Purpose: To gather targeted feedback from website visitors and app users to improve user experience, identify pain points, and optimize conversions.
• Key Features:
  • Nudges (On-Site Surveys): Customizable surveys that can be triggered by user behavior (e.g., time on page, scroll depth, exit intent, specific clicks).
  • Targeting: Ability to target specific user segments based on demographics, behavior, technology, etc.
  • Question Types: Offers various question formats, including multiple choice, open-ended, Likert scales, and Net Promoter Score (NPS).
  • Reporting & Analytics: Provides basic reporting on survey results, allowing users to identify trends and patterns.
  • Integrations: Connects with popular analytics, CRM, and marketing platforms.
  • A/B Testing: Limited A/B testing features to compare survey variations.
• Target Audience:
  • E-commerce businesses
  • SaaS companies
  • Digital agencies
  • Marketing teams
  • Product teams
  • User experience (UX) researchers

Revenue

Pinpointing Qualaroo s exact revenue is challenging because it s a privately held company and doesn t publicly disclose its financial details. However, based on industry sources, estimations put their revenue in the mid-single-digit millions USD annually. This is based on their market share in the on-site survey space.

Alternatives

The market for user feedback tools is quite competitive. Here are some of Qualaroo s main alternatives, broken down by different angles:

• Direct Competitors (On-Site Survey Focus):

  • Hotjar: Offers heatmaps, session recordings, and surveys (more robust than Qualaroo in certain areas).
  • SurveyMonkey: Primarily known for off-site surveys, but also provides website survey capabilities.
  • Usabilla (now part of UserTesting): Focuses on website and app feedback.
  • Feedbackify: Similar on-site survey tool.
  • Survicate: A good all round option

• Broader User Research Platforms:

  • UserTesting: A comprehensive platform for user testing, including moderated and unmoderated sessions.
  • Lookback: Specialized in user testing and interviews, often used for mobile apps.
  • Maze: Focuses on prototyping and usability testing.
  • Optimal Workshop: Offers various UX research tools like card sorting, tree testing, and surveys.

• Analytics Platforms with Survey Capabilities:

  • Google Analytics: Offers built-in basic survey features in its Explore functionality for feedback.

When choosing an alternative, consider:

• Specific Needs: What kind of data do you need? Is your focus on on-site surveys only or broader UX research?
• Budget: How much can you invest?
• Features: What features are crucial (e.g., advanced targeting, integrations, reporting)?
• Ease of Use: How easy is the platform to set up and use for your team?
• Scalability: Will the platform grow with your business?

Pricing

Qualaroo uses a tiered subscription model with pricing based on monthly pageviews and the number of active nudges. Here s a general idea (accurate as of today but always check their website for the latest):

• Starter Plan: Designed for small businesses and typically offers limited features and a lower volume of survey impressions, with pricing starting at around $100-$200 per month.
• Growth Plan: Offers more features, higher survey volume, and more users. Expect to pay in the range of $200-$400 per month,
• Premium Plan: Provides advanced features, custom integrations, and high-volume usage, with prices starting from $400+ per month.
• Enterprise Plan: This is customized to the needs of large businesses, with negotiable pricing.

Key pricing considerations:

• Pageviews/Impressions: Pricing is primarily based on the number of surveys shown (impressions) on your website per month.
• Features: More advanced features (e.g., advanced targeting, unlimited questions, integrations) usually require higher-tier plans.
• Number of Users: Some plans restrict the number of team members who can access the platform.
• Customization: Enterprise-level plans usually offer higher customization options and dedicated support.

Customer Care Details

Qualaroo typically offers customer support through the following channels:

• Email Support: General support requests can be submitted via email.
• Help Center/Knowledge Base: Provides articles, tutorials, and documentation to guide users.
• Live Chat: Usually available during business hours for quicker assistance.
• Phone Support: May be available for higher-tier plans or enterprise accounts.
• Onboarding & Training: May be offered for enterprise plans to help users set up and use the platform effectively.
• Dedicated Account Manager: Often provided for higher-tier plans to ensure customer success.

Key points about their customer care:

• Response times can vary depending on the support tier.
• Premium support may include faster response times and more personalized assistance.
• The availability of certain channels (e.g., phone) may vary by plan.

In conclusion:

Qualaroo is a solid option for businesses that are focused on collecting on-site feedback through targeted surveys. Its strength lies in its ease of use and targeting capabilities. However, for more comprehensive user research or if you need broader data collection features, alternatives like Hotjar, UserTesting, or others might be a better fit. Always evaluate your specific needs, budget, and desired features when choosing a user feedback platform.

Remember to visit their official website for the latest pricing, features, and support options as they may change over time.