Websites using Pulseinsights

Okay, let s break down Pulse Insights, covering its overview, revenue, alternatives, pricing, and customer care. Because Pulse Insights was acquired by Medallia, much of the information about it as a standalone entity is difficult to find, especially revenue. I ll do my best based on available data and reasonable assumptions.

Overview

• What it Was/Is: Pulse Insights was a micro-survey platform designed to capture real-time customer feedback at specific moments of interaction (e.g., on a website, in an app, after a transaction). It focused on quick, targeted questions to understand customer sentiment and behavior. It was acquired by Medallia in 2019.
• Key Features:
  • Micro-surveys: Short, focused surveys with typically 1-3 questions.
  • Targeted Triggers: Ability to trigger surveys based on specific events or user actions.
  • Real-Time Feedback: Collect immediate feedback for quick action.
  • Customizable Design: Ability to match the look and feel of the brand.
  • Analytics & Reporting: Dashboards and reports to analyze responses.
• Typical Use Cases:
  • Website optimization (understanding why users are abandoning pages)
  • App usability testing
  • Post-purchase feedback
  • Customer satisfaction measurement at specific touchpoints
  • Identifying pain points in the customer journey

Revenue

• Publicly Available Data: Difficult to ascertain as a standalone entity before being acquired by Medallia. As a part of a larger firm, granular revenue details for just Pulse Insights are unavailable.
• Estimation (Pre-Acquisition): Given its focus on micro-surveys and its market position, pre-acquisition revenue was likely in the range of $1 million to $5 million annually, potentially more depending on their enterprise client base. This is a very broad estimate.

Alternatives

Here are some alternatives to Pulse Insights (some focusing specifically on micro-surveys and others offering broader survey and customer feedback capabilities):

• Qualtrics: (Broad CX platform) A comprehensive platform for surveys, experience management, and analytics. Offers far more advanced features than Pulse Insights, but at a higher price point.
• SurveyMonkey: (General survey tool) Popular for its ease of use and wide range of features. Good for general surveys and customer feedback, but less focused on targeted, in-the-moment micro-surveys.
• Delighted (by Qualtrics): (NPS focused) A platform specifically designed for collecting and analyzing Net Promoter Score (NPS) feedback. It can be used to send out quick surveys and track customer loyalty over time.
• AskNicely: (NPS and CX platform) Focused on real-time customer feedback via NPS surveys. A strong competitor to Delighted and offers integrations with CRM systems.
• Survicate: (Website/in-app surveys) A platform that lets you embed surveys directly on your website or within your app. Focused on collecting feedback about user experience and customer satisfaction.
• Hotjar: (Behavior Analytics and Feedback) Combines heatmaps, session recordings, and surveys to provide a complete picture of user behavior. More focused on visual analysis and less on structured survey data, but often used for similar purposes.
• UserVoice: (Product feedback and roadmapping) A platform for collecting and managing product feedback. It allows users to submit ideas, vote on features, and track the progress of development. While not a survey tool, it s a way to understand customer needs.
• Medallia: Since Medallia acquired Pulse Insights, it is likely that Pulse Insights features have been integrated into the Medallia platform. Medallia is a comprehensive Customer Experience Management platform.

Pricing

• Prior to Acquisition: Pulse Insights likely had a tiered pricing model based on the number of surveys, responses, and features used. They probably had a free or trial plan, and pricing scaled up based on the volume of feedback and the features needed. Given the acquisition, there is no longer public pricing for Pulse Insights alone.
• As Part of Medallia: The functionality of Pulse Insights is now part of the Medallia offering, and pricing is enterprise-level and customized based on the client s needs and the modules they select. Contact Medallia directly for pricing.

Customer Care Details

• Before Medallia: As a standalone company, Pulse Insights likely offered customer support through:

  • Email support
  • Phone support (potentially)
  • Online knowledge base and documentation
  • Possibly chat support.

• Now (as part of Medallia): Customer support is now handled by Medallia. Medallia is known for its enterprise-level customer support. Expect:

  • Dedicated account managers
  • Comprehensive training and onboarding
  • 24/7 support (potentially, depending on the service agreement)
  • Online knowledge base, documentation, and community forums.
  • Support tickets

Key Considerations:

• Acquisition: Keep in mind that Pulse Insights is no longer a separate entity. Its technology and features are likely integrated into Medallia s platform.
• Enterprise Focus: Medallia is an enterprise-level CX platform. If you are looking for a simpler, more affordable micro-survey solution, one of the alternatives listed above would be a better fit.
• Integration: Consider the integrations you need with other systems (e.g., CRM, marketing automation) when choosing a solution.

To get the most up-to-date information about the functionality that Pulse Insights used to provide, and Medallia s pricing and support options, it s best to contact Medallia directly through their website.