Websites using Popup Maker

Okay, let s break down Popup Maker, a popular WordPress plugin, covering its overview, revenue (though we can only estimate), alternatives, pricing, and customer care.

Popup Maker Overview

• Purpose: Popup Maker is a WordPress plugin designed to create and manage various types of popups on your website. It allows you to display targeted messages, collect emails, promote offers, and more.
• Key Features:
  • Versatile Popup Types: Supports modal popups, slide-in popups, notification bars, and more.
  • Trigger Options: Popups can be triggered by various events such as time delay, scroll percentage, user inactivity, click, form submission, and exit intent.
  • Targeting: Allows you to target specific pages, posts, categories, tags, user roles, and more.
  • Styling Options: Offers customizable layouts, colors, fonts, and images.
  • Integration: Integrates with popular email marketing services, form builders, and other WordPress plugins.
  • Free Version: A robust free version is available with many essential features.
  • Extensions: Premium extensions add more advanced features like advanced targeting, analytics, and specialized popup types.
  • A/B Testing: Available through paid extensions.
  • User-Friendly Interface: Designed for ease of use, even for non-technical users.

Revenue (Estimation)

• It s difficult to give an exact revenue figure for Popup Maker as it s a privately held company. We have to base it on estimations.
• Freemium Model: Popup Maker primarily uses a freemium model. The core plugin is free, which attracts a massive user base.
• Premium Extensions & Bundles: Revenue is generated through the sale of premium extensions, bundles, and subscription plans.
• Market Position: As one of the most popular popup plugins for WordPress (with over 700,000+ active installs), it s reasonable to assume the plugin has significant revenue.
• Potential Range: Given its large user base and premium options, its annual revenue could be anywhere from several hundred thousand dollars to multi-million dollars. However, this is speculation.

Alternatives to Popup Maker

Here are some popular alternatives to consider, each with its strengths and weaknesses:

• OptinMonster: (Premium) A powerful lead generation tool with advanced targeting, A/B testing, and features beyond just popups. Generally considered more feature-rich but more expensive than Popup Maker.
• ConvertBox: (Premium) A conversion-focused tool that supports popups, bars, embeds, quizzes, and more. Great for funnels and personalization.
• Hustle: (Free & Premium) Another popular WordPress plugin by WPMU DEV offering popups, slide-ins, and social sharing features. It s more of an all-in-one marketing plugin.
• Bloom: (Premium) Elegant Themes popup and opt-in plugin designed for use with their Divi theme. Works well as a cohesive, visual option within the Divi ecosystem.
• MailOptin: (Free & Premium) A plugin that combines popups with email marketing functionality and integrations. Offers a good balance of features and price.
• Icegram: (Free & Premium) A flexible plugin with various popup styles and advanced targeting options. Has good overall functionality, especially in the premium tiers.
• Popup Builder: (Free & Premium) A simple, easy-to-use plugin that focuses on core popup functionality. Good for less complex needs.
• Elementor Popup Builder: (Free with Elementor Pro) If you use Elementor Pro page builder, you also have a decent popups builder built in.

Pricing

• Free Version: As mentioned, there s a free version of Popup Maker on the WordPress plugin repository with a good deal of core functionality.
• Premium Extensions: Extensions are sold individually and in bundles. Examples include:
  • Advanced Targeting
  • Analytics
  • Age Verification
  • Exit Intent
  • And many more
• Pricing Structure: Pricing is generally:
  • Individual extensions, usually in the range of $20-50.
  • Bundles/package with multiple extensions, at a discount (varying prices depending on the extensions.)
  • Subscription plans giving access to all extensions and support.
• Subscription & Lifetime Purchases: Pricing can involve annual subscriptions as well as some lifetime purchase options for the extensions or bundles.

Customer Care Details

• Documentation: Popup Maker provides detailed documentation on its website. This is usually a user s first point of contact for help.
• Support Forums: They offer support forums where users can ask questions and get help from other users and the development team.
• Direct Support (Premium): Premium extension/bundle users usually get direct email/ticketed support for more complex problems.
• Response Times: Response times will vary based on support volume but generally, priority is given to paying customers.
• Reputation: Popup Maker generally has a good reputation for support within the WordPress community, particularly for their plugin s complexity and free version.

Summary

Popup Maker is a popular and capable popup plugin with a freemium model. It s a great starting point for users who need basic to intermediate popup functionality. It offers a wide range of features and extensions to create different styles of popups with various trigger and targeting options. However, users that require advanced features like those found in OptinMonster and ConvertBox, may need to look at other alternatives.

Remember to check the official Popup Maker website for the most up-to-date pricing and feature details, as these can change.