Websites using Po.st

Okay, let s break down Po.st, covering its functionality, revenue model, alternatives, pricing, and customer care.

What is Po.st?

Po.st (formerly known as Post Intelligence) was a social sharing and engagement platform. It was designed to help website publishers and content creators distribute their content across social networks, track its performance, and optimize their sharing strategies. A key feature was its sharing toolbar which sat at the top or bottom of web pages, making it easy for visitors to share content.

Key Features (as it was when active):

• Social Sharing Buttons/Toolbar: Customizable buttons for various social networks (Facebook, Twitter, LinkedIn, Pinterest, etc.) to enable easy sharing by visitors.
• Social Analytics: Tracking of shares, clicks, and referrals generated by the sharing buttons. This would provide insights into which platforms were driving the most engagement.
• URL Shortening: Automatic shortening of URLs for easier sharing and tracking, also branded shortening.
• Content Recommendations: (Potentially) recommending related content to users after they shared something, to increase time on site.
• Customization: The ability to customize the look and feel of the sharing buttons to match the website s branding.
• Mobile Optimization: Ensuring the sharing buttons and experience were optimized for mobile devices.

Revenue Model (How Po.st Made Money):

Po.st operated primarily on a SaaS (Software as a Service) model. Here s how they likely generated revenue:

• Subscription Plans: Offering different tiers of service based on the number of page views, features, and support levels. Higher-tier plans would include more advanced analytics, customization options, and dedicated support.
• API Access: Charging for access to their API, allowing developers to integrate Po.st s functionality into their own applications.
• Enterprise Solutions: Offering custom solutions and support for larger organizations with specific needs, including dedicated account management and reporting.
• Data and Insights: Potentially aggregating and selling anonymized data and insights about sharing trends to marketers (this is a common practice, but it s important to note that this would need to be done in a privacy-compliant manner).

Important Note:

• Po.st was acquired by StumbleUpon, and then StumbleUpon ceased to exist in 2018. It is highly likely Po.st ceased to exist as well. The information below is based on what Po.st was when it was active. You can t sign up or use Po.st as a service now.

Alternatives to Po.st (Active Services):

Since Po.st is no longer active, here are some popular and effective alternatives for social sharing and analytics:

• ShareThis: A very popular and widely used platform for social sharing buttons and analytics. Offers a variety of button styles and placement options.
• AddThis: Another leading provider of social sharing tools, offering share buttons, follow buttons, and related posts widgets. It has a wide range of customization options.
• Shareaholic: Provides share buttons, follow buttons, related content recommendations, and social analytics.
• Social Warfare: A premium WordPress plugin known for its attractive share buttons and detailed analytics. It s popular among WordPress users who want more control over the look and feel of their sharing buttons.
• AddToAny: A free and highly customizable social sharing plugin for WordPress. It supports a wide range of social networks.
• Buffer: While primarily known as a social media scheduling tool, Buffer also provides share buttons and analytics.
• Sumo: A suite of marketing tools, including social sharing buttons, email capture forms, and analytics.

Pricing (Hypothetical, Based on Similar Services - since Po.st no longer exists):

Because Po.st is defunct, there is no current pricing. However, here s a general idea of what their pricing might have looked like, based on competitors:

• Free Plan: A basic plan with limited features and page view limits. Often includes standard share buttons and basic analytics. Likely with Po.st branding.
• Basic/Starter Plan: A low-cost plan with more features, higher page view limits, and the ability to remove Po.st branding. Might include more customization options and more detailed analytics. Likely in the $10-$20/month range.
• Pro/Business Plan: A plan with advanced features, such as custom share button designs, advanced analytics, and priority support. Likely in the $30-$100+/month range.
• Enterprise Plan: Custom pricing for large organizations with specific needs, including dedicated account management, custom reporting, and API access. Pricing would vary significantly based on the requirements.

Customer Care (Hypothetical - since Po.st no longer exists):

Again, this is based on what would have been typical for a service like Po.st:

• Knowledge Base/Help Center: A comprehensive collection of articles, FAQs, and tutorials to help users troubleshoot problems and learn how to use the platform.
• Email Support: Offering email support for technical issues and general inquiries. Response times would likely vary based on the plan level.
• Live Chat Support: Providing real-time support via live chat on the website. This might be limited to higher-tier plans.
• Phone Support: Potentially offering phone support for enterprise customers or those on higher-tier plans.
• Community Forum: A forum where users can ask questions, share tips, and provide feedback to the Po.st team and other users.
• Dedicated Account Management: For enterprise customers, a dedicated account manager to provide personalized support and assistance.

In Summary (and to reiterate):

Po.st was a social sharing and analytics platform that helped websites distribute content and track its performance. It likely generated revenue through subscription plans and enterprise solutions. However, Po.st is no longer active and has ceased operations. The information above is a reconstruction of what it was when it existed, and what similar services typically offer. You should use one of the active alternatives listed above if you re looking for a social sharing solution.