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Marketing automationAnalytics

Okay, let s break down iPerceptions, covering its overview, revenue (estimated), alternatives, pricing, and customer care details.

iPerceptions Overview

iPerceptions is a customer experience analytics company specializing in Voice of Customer (VoC) solutions. They provide tools and services to help businesses understand and improve the experiences customers have with their websites, mobile apps, and other digital touchpoints.

Here s a more detailed look:

  • Focus: Primarily on capturing, analyzing, and acting on customer feedback to enhance digital experiences and drive business results.
  • Key Features:
    • Surveys & Feedback Forms: Deployable on websites and apps, including targeted and on-exit surveys.
    • Session Replay: Allows businesses to see how users interact with their digital properties.
    • Advanced Analytics: Provides reports and dashboards to analyze customer feedback, identify areas for improvement, and measure the impact of changes.
    • Text & Sentiment Analysis: Analyzes open-ended feedback to understand customer sentiments and identify key themes.
    • Integration: Connects with other business systems, such as CRM and marketing automation platforms.
    • Personalization: Ability to personalize surveys based on user behavior and demographics.
  • Industries: iPerceptions serves various industries, including retail, financial services, travel and hospitality, healthcare, and government.
  • Target Customers: Typically mid-size to large enterprises seeking to optimize their digital customer experiences.
  • Company Size & History: Founded in 2000, iPerceptions has been acquired by several companies over the years. It is currently owned by Medallia.

Revenue (Estimated)

It s tricky to pinpoint iPerceptions exact revenue since it s now a part of Medallia. Public information about Medallia s revenue is available, but not specifically broken down by business unit or subsidiary.

  • Medallia: As a point of reference, Medallia, the parent company, has reported over $600 million in annual revenue in recent years.
  • iPerceptions estimated annual revenue: While we cannot provide an exact figure, considering it s a smaller business unit within Medallia, iPerceptions annual revenue is likely in the tens of millions of dollars. This is an estimate, and actual figures are not publicly available.

Alternatives to iPerceptions

The market for VoC and customer experience analytics is quite competitive. Here are some notable alternatives to iPerceptions:

  • Qualtrics: A well-established platform with robust features for experience management, including surveys, analytics, and integrations.
  • Medallia: (The parent company) Medallia offers its own suite of customer experience products, which is a significant overlap.
  • SurveyMonkey: Popular for creating and deploying various types of surveys, but lacks advanced CX analysis features compared to iPerceptions.
  • Hotjar: Focuses heavily on session recording, heatmaps, and conversion funnels. Good for UX research.
  • Contentsquare: Offers advanced analytics, journey mapping, and real-time session analysis.
  • Decibel: Specializes in digital experience analytics and includes session replays, anomaly detection, and feedback capture.
  • Usabilla (now part of UserZoom): Offers website feedback tools, surveys, and user testing features.
  • Forsta (formerly Confirmit): A comprehensive CX platform geared toward enterprise-level needs.
  • UserTesting: A more user-testing focused platform, allowing access to panels of testers and qualitative feedback.
  • Zendesk Suite: While not primarily a VoC platform, it includes customer feedback tools as a part of customer service software.

Pricing

iPerceptions, like many SaaS companies in this space, does not publicly disclose its pricing. Pricing structures typically vary depending on several factors:

  • Number of Users/Seats: The number of employees who will be using the platform.
  • Volume of Data: The amount of website traffic, survey responses, and data storage.
  • Features & Functionality: Different packages often unlock more advanced features, analytics capabilities, and integrations.
  • Level of Support & Training: More premium support options may incur additional costs.

General Estimates for Similar VoC platforms:

  • Entry-Level: Smaller businesses with basic needs can expect to pay a monthly or annual fee in the low hundreds of dollars per month.
  • Mid-Range: Businesses with moderate traffic and specific needs might pay in the range of several hundreds to low thousands per month.
  • Enterprise-Level: Large enterprises often have custom pricing based on usage, and this can be tens of thousands of dollars per month.

How to Get Specific Pricing: * Contact iPerceptions/Medallia Directly: The best approach is to contact their sales team through their website and get a tailored quote. * Schedule a Demo: Seeing a demonstration of the product and discussing your specific needs is beneficial when requesting pricing.

Customer Care Details

Since iPerceptions is now a part of Medallia, their customer care details are often handled within the Medallia framework. Here s what to generally expect:

  • Support Channels:
    • Email Support: Usually, there is an email-based support channel for raising tickets and getting assistance.
    • Phone Support: Higher-tiered plans may provide priority phone support.
    • Online Knowledge Base: Most companies in this space have a knowledge base and help center with articles, documentation, and tutorials.
    • Chat Support: May be available for more immediate support.
  • Account Management: Clients, especially at the enterprise level, often have dedicated account managers.
  • Training & Onboarding: Companies often provide training resources and onboarding assistance to help new users adopt the platform.
  • Community Forums: Some companies have community forums or customer portals to share best practices.

How to Access Customer Support: * Check the Website: Navigate to the Support or Contact section on the iPerceptions or Medallia website. * Contact Your Account Manager (If Applicable): Reach out to your dedicated representative for assistance. * Look for Documentation: Refer to the online documentation and knowledge base to find solutions to common questions.

In summary: iPerceptions is a customer experience analytics provider that has joined the Medallia family. It offers a robust set of tools for collecting and analyzing customer feedback and improving the customer journey. For the most accurate and up-to-date information, especially regarding pricing and specific support details, contacting the company directly is the recommended approach.





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1769 websites using Marketing automation and Iperceptions. 1769 websites using Analytics and Iperceptions. Download full list of 1769 customers and clients who use Iperceptions.