Websites using Infolinks

Okay, let s break down Infolinks, covering its overview, revenue potential, alternatives, pricing, and customer care:

Infolinks Overview

Infolinks is an online advertising platform that specializes in in-text advertising. Instead of traditional banner ads, Infolinks transforms regular words within your website s content into clickable links that lead to relevant ads. This makes them less intrusive and more contextually relevant, theoretically leading to better engagement.

Here s how it works:

• Automated Text Scanning: Infolinks algorithm scans the content of your web pages.
• Keyword Identification: It identifies relevant keywords that match advertisers campaigns.
• Link Creation: It automatically turns those keywords into in-text links, often underlined or double-underlined.
• Ad Display on Hover: When a user hovers over the link, a small ad unit appears.
• Different Ad Formats: Besides in-text, Infolinks also offers:
  • InFrame: Display ads at the bottom or sides of the browser.
  • InScreen: Full-screen interstitial ads.
  • InFold: Sticky ads at the corner of the page.

Key Features:

• Contextual Targeting: Ads are targeted based on the content of your page.
• Multiple Ad Types: Offers a variety of ad formats to suit different layouts.
• Easy Setup: Relatively easy to implement via a JavaScript code snippet.
• Real-Time Reporting: Provides dashboards with data about impressions, clicks, and revenue.

Revenue Potential

Revenue from Infolinks varies significantly depending on several factors:

• Website Traffic: High-traffic websites naturally earn more.
• Niche/Topic: Some niches are more attractive to advertisers and thus pay higher. (e.g. finance, tech vs. casual blogs)
• Ad Placement & Format: The types and placement of Infolinks ads can affect their visibility and click-through rate.
• User Engagement: Higher engagement and user interaction with ads translate to more revenue.
• Country of Traffic: Different geographic locations tend to have varying advertising rates. (e.g. Tier 1 countries often pay higher)

Generally speaking, Infolinks revenue is often considered lower than that of traditional display ad networks like Google AdSense. However, it can be a good option for:

• Websites not approved for AdSense: Especially if you have difficulty getting into AdSense, Infolinks can be an alternative.
• A second layer of monetization: You can use Infolinks alongside another ad network to increase your overall revenue.
• Websites with less ad space: Infolinks in-text format can be a solution for websites where typical ad placements are difficult.

Important Considerations:

• Earning per click (EPC) is usually lower compared to networks like AdSense.
• Revenue can be inconsistent: Depending on advertiser demand and seasonality.
• May interfere with site design and user experience if not carefully implemented.
• Some users find it invasive: In-text ads aren t always welcomed by site visitors.

Alternatives to Infolinks

Here are some of the major alternatives that publishers explore:

• Google AdSense: The most popular option for display advertising. Provides a wide range of ad formats, strong advertiser base, and typically higher revenue potential than Infolinks.
• Media.net: Provides contextual ads and native advertising formats. It is another popular alternative to AdSense.
• PropellerAds: A popular ad network specializing in push notifications, pop-under ads, and native advertising. Known for their competitive rates and a variety of ad types.
• Adsterra: A popular ad network that specializes in pop-under and push notifications, with a high focus on pop-under ads.
• Amazon Native Shopping Ads: Relevant for sites that mention or review products. Integrates Amazon product listings into the content.
• Ezoic: An ad optimization platform that uses AI to optimize ad placement and improve revenue for publishers using Google AdSense, Media.net, or other ad networks.
• Monumetric: A full-service ad network that helps mid-to-large publishers optimize and manage their ads.
• Carbon Ads: Known for high-quality ad creative, focusing on the developer/tech community.
• RevenueHits: Uses a performance-based model, paying only for conversions/actions.

Pricing

Infolinks operates on a revenue-sharing model. They pay publishers a percentage of the revenue generated from the ads displayed on their websites.

• No upfront fees: Infolinks is free to join and implement.
• Revenue share: The exact percentage shared with publishers is not publicly disclosed and can vary based on different factors. It is generally known to be in the range of 60% - 70% for publishers.
• Payment threshold: There is a minimum threshold for payout, which can vary based on the payment method (e.g., PayPal, wire transfer).

Customer Care Details

Infolinks provides customer care through several channels:

• Help Center: They have a knowledge base with articles and FAQs that cover many common questions and setup issues.
• Email Support: You can typically reach their support team via email for technical and account-related inquiries.
• Support Tickets: Their site typically includes a ticketing system to submit requests, especially for issues that need more detailed support.
• Community Forums/Groups: Although Infolinks does not have a super active community forum, there can be some discussion/advice available through general ad-related groups and online forums.
• Limited Phone Support: Phone support is not the primary method, especially for regular publishers, though it might be available for very high-level accounts.

Key Takeaway about Customer Care:

Infolinks customer care is generally considered adequate, with a focus on email and ticket support. However, don t expect the same level of immediate assistance you might find with larger companies.

In Summary

Infolinks can be a useful monetization option, particularly for websites where other options are not easily available or to supplement existing income. However, its revenue potential might not be as high as other ad networks, and its user experience needs to be carefully considered. It s essential to weigh your needs and experiment with various platforms to find the best fit for your website. Always stay aware of their terms and conditions.