Websites using Imonomy

Okay, let s break down imonomy, covering its overview, revenue aspects, alternatives, pricing, and customer care.

imonomy Overview

imonomy is a video advertising platform that focuses on in-game advertising and monetization. They aim to help game developers and publishers earn revenue by integrating video ads into their games, often in non-intrusive ways. Here s a more detailed look:

• Core Functionality:
  • Video Ad Mediation: imonomy acts as a mediator between game developers and various ad networks. It automatically selects the highest-paying ad available for a given impression, aiming to maximize revenue.
  • Diverse Ad Formats: Supports various video ad formats, including rewarded video, interstitial video, and skippable video. This allows developers to choose formats that best suit their game design.
  • In-Game Placement: Focused on integrating ads seamlessly into gameplay, often as rewards for watching a video or during natural breaks in the game.
  • Real-Time Analytics: Provides data on ad performance, including impressions, clicks, conversions, and revenue generated. This allows developers to optimize their ad strategy.
  • SDK Integration: Offers a software development kit (SDK) for easy integration into various game engines, such as Unity, Unreal Engine, and Cocos2d-x.
  • Global Reach: Aims to provide access to a wide variety of advertisers across different regions.
• Target Audience:
  • Game Developers (mobile, PC, console)
  • Game Publishers

Revenue Aspects

• Revenue Model: imonomy operates on a revenue-sharing model. This means they take a percentage of the ad revenue generated through their platform, and the game developer or publisher receives the rest.
• Revenue Generation Methods:
  • CPM (Cost Per Mille/Thousand Impressions): Revenue is generated based on the number of times an ad is shown.
  • CPCV (Cost Per Completed View): Revenue is generated when users watch an entire video ad.
  • CPI (Cost Per Install): Revenue is generated when users install an advertised app or game after viewing the video ad.
• Revenue Potential: The revenue potential depends on several factors:
  • Number of Active Users: Higher user counts naturally lead to more ad views.
  • User Engagement: More engaged users are more likely to watch ads and respond to them.
  • Geographic Location: Different regions have varying ad revenue rates.
  • Ad Format Choice: Different ad formats can yield different revenue levels.
  • eCPM Optimization: imonomy s mediation technology is designed to maximize eCPM (effective cost per mille) for each impression.

Alternatives to imonomy

There are several other platforms that game developers and publishers can use for in-game advertising monetization. Here are some key alternatives:

• Unity Ads: A popular option for developers using the Unity game engine. Offers a range of video ad formats and a relatively simple integration process.
• AdMob (Google): A mobile-focused ad network often used for app and game monetization. Provides various ad formats, including video ads.
• AppLovin: A mobile advertising platform known for its strong focus on user acquisition and monetization.
• IronSource: Offers a wide range of monetization and user acquisition tools for mobile game developers.
• Vungle: A mobile advertising platform specializing in video ads, with a focus on high-quality creative.
• Fyber: An ad monetization platform that offers mediation and programmatic advertising solutions.
• Chartboost: Focuses specifically on game developers and provides tools for cross-promotion and monetization.
• Tapjoy: Offers a range of monetization options, including rewarded video ads and in-app purchases.

Factors to Consider When Choosing an Alternative:

• Integration Complexity: Ease of integrating the SDK with your chosen game engine.
• Ad Quality: The quality and relevance of ads that are served to your users.
• Revenue Potential: The average eCPM and fill rate for your target regions.
• Reporting and Analytics: The available data and insights for optimization.
• Payout Methods and Frequency: The available methods for receiving payments and their frequency.
• Customer Support: Responsiveness and helpfulness of customer support.
• Fill Rate: The percentage of ad requests that actually get fulfilled.
• Mediation Capabilities: How well the platform mediates between different ad networks.

Pricing

• Revenue Sharing: As mentioned earlier, imonomy operates on a revenue-sharing model. They take a percentage of the ad revenue generated through their platform.
• Specific Percentage: The exact percentage that imonomy takes may vary depending on the volume of traffic, and potentially the specific agreement that s in place.
• No Upfront Costs: Typically, there are no upfront costs for using imonomy s platform, which makes it accessible to developers regardless of their initial budget.

Customer Care Details

• Contact Methods:
  • Email Support: They typically provide email support for addressing technical issues and other inquiries. (Check their official website for the specific support email.)
  • Contact Form: Many platforms, including imonomy, offer a contact form on their website for initiating communication with their support team.
• Documentation:
  • Developer Documentation: Usually, there s developer documentation that provides detailed guidance on integrating the SDK, configuring ad formats, and using the platform s features.
  • FAQ: A frequently asked questions section can help address common questions and concerns quickly.
• Response Time: The response time from their support team can vary, but generally, you should expect a reply within 1-2 business days.
• Community Forums (Potentially): While not always available, some platforms offer a community forum where developers can share their experiences, ask questions, and find solutions to common issues.

Key Takeaways

• imonomy is a video advertising platform designed to help game developers monetize their games through in-game video ads.
• They focus on mediation to maximize revenue and provide various ad formats.
• The revenue model is based on revenue sharing, with no upfront costs.
• There are many alternative platforms available, so it s important to compare features and pricing.
• Customer support is typically available through email and a contact form, with developer documentation available for guidance.

Recommendation:

If you are a game developer seeking to monetize your game with video ads, imonomy is worth exploring. However, it s crucial to evaluate several platforms to determine the best fit for your specific needs, game type, and target audience. Consider things like the ease of integration, ad formats offered, potential revenue, fill rates, and the quality of customer support.

Remember to check their official website for the most up-to-date information on their features, pricing, and contact methods.