Websites using Dealer Spike

Okay, let s break down Dealer Spike, a company that primarily serves the powersports, RV, marine, and agriculture industries with website design, digital marketing, and related services.

Dealer Spike Overview

Dealer Spike is a digital marketing and website solutions provider specializing in the recreational vehicle and other similar industries. They provide a range of services aimed at helping dealerships attract, engage, and convert online customers. Their offerings are primarily built around:

• Website Design & Development: Creating responsive, industry-specific websites tailored for dealerships. This includes inventory management, lead capture, and integration with other dealership systems.
• Digital Marketing: A comprehensive suite of digital marketing services including:
  • Search Engine Optimization (SEO): Improving a dealership s website ranking on search engines like Google.
  • Pay-Per-Click (PPC) Advertising: Managing paid advertising campaigns on platforms like Google Ads.
  • Social Media Marketing: Developing and managing social media presence.
  • Email Marketing: Crafting and distributing email campaigns.
  • Content Marketing: Creating blog posts, articles, and other content to attract and engage customers.
• Customer Relationship Management (CRM): Integrations with various CRM systems to manage leads and customer data.
• Mobile Apps: Creating mobile apps for dealerships to engage with customers on mobile devices.
• Inventory Management: Tools for managing and displaying inventory online.

Revenue (Approximate and Estimated)

Dealer Spike is a privately held company, so their exact revenue figures are not publicly available. However, based on industry research, market positioning, and company size, it s reasonable to estimate that they generate tens of millions of dollars in annual revenue, possibly exceeding $50 million. It is important to remember this is an estimate and could be substantially higher or lower.

Alternatives to Dealer Spike

Here are some alternatives to Dealer Spike, categorized by the type of service they offer:

• Website Providers & Digital Marketing (Direct Competitors):
  • RevUp Sales: A company focused on automotive and powersports digital marketing solutions, often mentioned as a direct competitor.
  • Kenect: Provides a modern texting and communication platform for dealerships in various industries, including powersports.
  • Surefire Local: Offers multi-location marketing software and services.
  • Dealer.com (Now CDK Global): CDK has products focused on automotive, but it is a major player in website and digital marketing.
  • LocaliQ: A digital marketing agency offering a variety of solutions and serving various sectors.
• Website Providers Focused on Small Business (General Options):
  • Squarespace: A user-friendly website builder with excellent design templates.
  • Wix: A popular website builder with a wide variety of features and apps.
  • WordPress.com: A managed WordPress hosting service, great for blogs and websites.
  • GoDaddy Website Builder: An easy-to-use website builder with hosting.
• Digital Marketing Agencies (General Options):
  • Lyfe Marketing: A full-service digital marketing agency for small businesses.
  • WebFX: A large digital marketing agency providing a range of services.
  • Directive: Specializes in SEO and PPC for B2B companies.
• Marketing Automation Platforms:
  • HubSpot: A robust platform for marketing automation and CRM.
  • Marketo (Adobe): A powerful marketing automation tool for larger businesses.
• CRM Platforms:
  • Salesforce: The industry-leading CRM platform with integrations.
  • Zoho CRM: An affordable CRM with a suite of business apps.

Pricing

Dealer Spike s pricing is not transparent and varies based on the services chosen, dealership size, and contract terms. However, here s a general idea of what you can expect:

• Website Design & Development: Likely to be a one-time setup fee and then recurring monthly or annual fees. Expect to pay anywhere from $1,000 to $5,000+ for initial setup, and then $300-$1,500+ per month for ongoing website maintenance and hosting.
• Digital Marketing Services: These costs vary greatly based on the specific services, campaign scope, and budget. Often structured as a monthly retainer fee, potentially ranging from $500 to $5,000+ or more per month, depending on the level of services.
• Contracts: Dealer Spike often works with contracts, so be prepared to commit for a period (usually 12-24 months).
• Customization: Higher customization and advanced integrations often mean higher prices.

Important Considerations:

• Negotiation: There is usually some room for negotiation, so it s always worth discussing your budget and needs.
• Transparency: Ask for a detailed breakdown of all costs and contract terms before committing.

Customer Care Details

Dealer Spike offers customer support through various channels, including:

• Dedicated Account Managers: They typically assign an account manager to handle inquiries and provide support.
• Phone Support: They generally provide phone support during business hours.
• Email Support: They also have email support channels for less urgent inquiries.
• Support Portal: Many clients have access to a support portal for documentation, help articles and submitting tickets.
• Customer Training: May include training for new customers on how to use the tools/platform.

Customer Care Reviews (Mixed):

Customer reviews on Dealer Spike s customer care are often mixed. Some users report:

• Positive: Responsive account managers, helpful guidance, and proactive support.
• Negative: Slow response times, difficulty resolving technical issues, and dissatisfaction with their support.

General Tips for Dealing with Dealer Spike (and similar providers):

• Clear Communication: Be explicit about your expectations and needs.
• Ask Specific Questions: Don t hesitate to ask about anything you don t understand (costs, features, processes).
• Read the Contract Carefully: Thoroughly understand all contract terms before signing.
• Review Your Progress: Regularly check on campaign progress and be proactive about addressing concerns.
• Compare & Contrast: Don t make a decision until you have fully investigated at least one or two other competitors.

In Conclusion

Dealer Spike is a significant player in the powersports and related industries with a comprehensive range of digital marketing solutions. However, like any company, they have strengths and weaknesses. It s essential to carefully evaluate your business needs, compare their offerings with alternatives, and ensure you understand their pricing and customer care model before committing.