Websites using Adikteev

Okay, let s break down adikteev, a mobile app re-engagement platform. Here s an overview, including revenue info (where available), alternatives, pricing models, and customer care details:

adikteev Overview

• What it is: adikteev is a mobile app re-engagement platform focused on helping app developers and brands re-engage their existing users, rather than solely focusing on new user acquisition. They use a combination of data science, machine learning, and personalized creative to drive users back into apps and encourage specific actions.
• Key Focus: Re-engaging lapsed users, driving in-app purchases, improving customer lifetime value (LTV), and ultimately, increasing app revenue.
• Core Features:
  • Personalized Re-engagement Campaigns: Utilizing user data and behavior to craft tailored messages and offers.
  • Predictive Analytics: Machine learning algorithms to identify users most likely to churn or convert.
  • Dynamic Creative Optimization (DCO): Automatically adjusts ad creative based on user data to maximize performance.
  • Retargeting: Reaching users who have previously engaged with the app across various platforms.
  • App Deep Linking: Directing users back to specific areas within the app.
  • Data Transparency: Providing advertisers with campaign performance data and insights.
• Target Audience: Primarily app developers, publishers, and brands with existing mobile apps looking to retain users and grow revenue.
• Company History: Founded in 2012, adikteev has grown to a significant player in the mobile app re-engagement space. They ve also been acquired by Glispa in the past.

Revenue Information

• Private Company: adikteev is a private company, and detailed revenue figures are not publicly available. This is common for privately held tech firms.
• Estimated Scale: While exact numbers are unavailable, adikteev is generally considered a leading player in mobile app retargeting. They work with a substantial number of globally recognized apps, which suggests a significant revenue stream.
• Acquisition History: Its past acquisition by Glispa also hints at robust growth before that point in time.

Alternatives to adikteev

Here are some of adikteev s main competitors in the mobile app re-engagement space:

• Liftoff: A leading mobile growth platform that also offers re-engagement solutions with advanced targeting and optimization.
• Remerge: Focuses on performance-based retargeting for mobile apps, offering sophisticated segmentation and bidding strategies.
• AppsFlyer (Engage): A popular mobile attribution platform that also offers robust re-engagement solutions.
• Adjust (Re-engage): Another leading mobile attribution platform with built-in re-engagement features.
• Criteo: A large advertising technology company that includes app retargeting as part of its services.
• Braze: A comprehensive customer engagement platform offering multi-channel messaging and app re-engagement.
• Leanplum: Offers mobile marketing automation and app lifecycle management with re-engagement tools.

Pricing Models

• Performance-Based (Mostly): adikteev, like many of its competitors, typically operates on a performance-based pricing model. This means advertisers generally pay only when a specific action is achieved, such as a user clicking an ad, installing the app, or making an in-app purchase.
• Cost-Per-Click (CPC): Advertisers pay a set amount each time a user clicks an ad.
• Cost-Per-Install (CPI): Advertisers pay for each new app install driven by their campaigns.
• Cost-Per-Action (CPA): Advertisers pay for specific actions within the app, such as a purchase, registration, or level completion.
• Minimum Spend: Typically, these types of platforms have minimum monthly ad spend requirements. The precise amount can vary greatly depending on the client s needs and the scale of the campaign.
• Consultation: Many companies like adikteev offer consultations to help clients assess their needs and determine the most appropriate pricing model and campaign strategy.

Customer Care Details

• Account Management: adikteev typically provides dedicated account managers to guide clients through onboarding, campaign setup, optimization, and reporting.
• Support Channels: Support may include options like:
  • Email Support
  • In-Platform Chat Support
  • Phone Support
  • Knowledge Base/Help Center
  • Online documentation and guides
• Training and Onboarding: They often provide training resources to help clients understand their platform and how to maximize their campaigns.
• Data Reporting and Analytics: They prioritize data transparency and campaign reporting, so clients can track progress, analyze results, and optimize their strategy.

In Summary:

adikteev is a specialized mobile app re-engagement platform that focuses on user retention and revenue growth. While specific financial details are not public, they are considered a significant player in this competitive market. They provide various performance-based pricing options and usually offer strong customer support, including dedicated account managers. If you re an app developer looking to boost user engagement, exploring adikteev and its alternatives is a good starting point.

Remember that pricing can be highly personalized, so it s crucial to reach out to adikteev and its competitors directly to get specific quotes and understand their respective offerings in detail.